2006 News Archive

First-Ever Massachusetts Breast Cancer License Plates "Hit the Road"

All proceeds will benefit breast cancer research at Tufts-New England Medical Center

October 31, 2006

Boston, Mass. -- The Cure Breast Cancer License Plate Initiative, a volunteer non-profit group, is thrilled to announce that the first-ever Massachusetts Breast Cancer License Plates have been manufactured and are now ready to hit the road. All proceeds from plate sales will directly benefit The Diane Connolly-Zaniboni Breast Cancer Research Fund at Tufts-New England Medical Center. A press conference, unveiling the new plate, will take place on Tuesday, October 31, at 10 a.m. at Tufts-New England Medical Center.

In June 2000, Diane Connolly-Zaniboni lost her battle with inflammatory breast cancer (IBC) at the age of 39. A portion of the plate proceeds will fund Tufts-NEMC's IBC research initiative, which is the only one of its kind in the northeast in addition to other research being conducted regarding breast cancer.

The cost of the plate is $40 and they will be available to general public at RMV branches beginning Friday, November 10. They will also be available online beginning Wednesday, November 29 by accessing: massrmv.com. The "special" plate fee is tax deductible. The plate initiative was sponsored by Blue Cross/Blue Shield of Massachusetts.

"The Registry of Motor Vehicles couldn't be more pleased to issue the plate just in time for National Breast Cancer Awareness Month," said Registrar of Motor Vehicles Anne L. Collins. "Now the drivers of Massachusetts can show their hope of eradicating this awful disease by purchasing one of these license plates."

"We are thrilled to have finally achieved our goal of getting this plate on the road. Thank you to the 1,517 people who believed in us and supported this effort. This plate means so much to so many people," said Deb McNeill, one of the leaders for the license plate project, who is also a breast cancer survivor. "The plate honors the memory of those who have lost their battle with breast cancer and serves as a symbol of hope, strength and support to those currently fighting the disease. The pre-order phase enabled families and friends to remember and celebrate their loved ones by choosing special plate numbers with unique meanings. We are pleased to have been able to accommodate those special requests."

"I can't begin to express how happy I am that this day has come and that Diane's dream is now a reality," said Janice Connolly-Laubenstein, another leader in the plate initiative. "I am so grateful to everyone who came together to make this happen. I know wonderful things will come out of this initiative and hopefully it will help with finding a cure for breast cancer."

The Cure Breast Cancer license plate will provide much needed financial support for breast cancer research, the key to preventing and curing breast cancer.

For more information about the Cure Breast Cancer license plate go to www.curebreastcancerplate.org


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